
Amid the sound of television and hair clippers buzzing around him at Goodfellas Barbershop in Little Rock, Arkansas, Lorenzo Lewis was trying to get a man wearing a mask to talk about his emotional pain. Lewis asked the man how he was doing. “I’m good, I’m good,” he responded. Lewis said how he’d noticed he seemed on edge recently. Same response. Lewis kept asking questions until the man eventually took off his mask. “I’m hurting,” he said. “I’m just really going through something right now.” When asked if he was feeling suicidal, the man nodded.
Lewis is founder of The Confess Project, a mental health initiative for boys and men of color. His demonstration was attempting to show barbers and their clients how men hold in their pain—and how to break through.
Why do it in a barbershop? The barbershop in the Black community has historically been a safe, nonjudgmental space for men to talk about anything—sports, politics, religion, women, manhood. The 90-minute conversations about mental health, called Beyond the Shop, are an opportunity to deepen sharing that is already happening, Lewis says. The initiative is similar to New York City-based Barbershop Books and the Black Barbershop Health Outreach Program in Inglewood, California, which focuses on hypertension prevention. Through an interactive format, Beyond the Shop aims not only to help Black boys and men confess their vulnerabilities and give them resources to begin a healthier way of living, but also to show barbers how they can be mental health advocates, too. “When you go to your barber, you’re trusting them with your prized possession—your hair,” says Goodfellas owner Matt Dillon. “So if you can trust and respect someone to do your hair, you can trust and respect them to help you with a problem.” For Black men, seeking help can be difficult, an effect of stigma that Beyond the Shop is hoping to erase. “At the barbershop, guys are already outspoken and opinionated, but we don’t tend to talk about self-care and the things that make sure we’re around for our kids and future generations,” says Sam Johnson, a Beyond the Shop participant in Louisville, Kentucky. “The biggest thing I took away was checking on my brothers. We’re so quick to say, ‘Man up,’ when I really should be asking more questions and letting him know that if he needs help, I’m here.”